Core Web Vitals

Google PageSpeed performance with AI recommendations

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Measured metrics

  • LCP (Largest Contentful Paint): time until the largest visible element is rendered. Target: < 2.5s.
  • FID / INP (Interaction to Next Paint): responsiveness to first user interactions. Target: < 200ms.
  • CLS (Cumulative Layout Shift): visual stability (no unexpected content movement during loading). Target: < 0.1.
  • TTFB (Time to First Byte): delay before first byte sent by server. Target: < 800ms.
  • Performance Score: global Google Lighthouse score out of 100.

Mobile and desktop

PivotSEO measures Core Web Vitals separately for mobile and desktop, because Google uses mobile score for ranking (mobile-first indexing). A toggle lets you switch between views. Results are cached to avoid reload on each visit.

CrUX field data: what your real visitors experience

At the top of the page, the “Field data — real Chrome users (28 days, p75)” card shows Chrome UX Report (CrUX) data: the real p75 measured from your visitors over the last 28 days — the value under which 75% of experiences fall. The five metrics (LCP, INP, CLS, FCP, TTFB) are shown separately for mobile and desktop, with the percentage of “good” experiences under each value and a CWV passed / failed (mobile) badge. This field measurement — not the lab test — is what Google actually uses for ranking.

Lab vs field: two complementary measurements

  • Lab test (PageSpeed / Lighthouse): a simulation under fixed conditions (standardized device and connection). Perfect for diagnosing and immediately verifying the effect of a fix.
  • Field data (CrUX): the aggregate of your visitors' real Chrome sessions over 28 days. This is the verdict that counts for Google — a site can pass the lab and fail the field (or the reverse) depending on your audience's actual devices and connections.
  • Reaction delay: after an optimization, the lab improves immediately, but field data takes up to 28 days to reflect the change (rolling window).

Claude recommendations

After analysis, a « Generate AI recommendations » button launches Claude to produce a prioritized list of quick wins (< 1h dev), mid-term (1-5 days) and long-term (refactor). Recommendations are contextualized based on your specific metrics.

Tip :GEO impact: Core Web Vitals count for Google SEO, but also indirectly for GEO. Perplexity and Google AIO favor fast sources (penalize slow indexing). Investing in performance improves both scores simultaneously.