Recommendations: the project's action plan

What to do next, ranked by priority — and a record of what got done

Open the page in the app

The Recommendations page (Home menu) measures nothing new. It re-reads what the project has already gathered — the SEO × GEO matrix, mentions, scan history, Search Console, rankings and Google Analytics 4 — and turns it into a list of things to do. The analysis is rebuilt after each scan and then served from cache; only your « completed » and « not relevant » statuses are re-read every time you open the page.

The seven blocks

Every block folds and unfolds. On load, only the summary, the GEO score and the action plan are open.

  • Monthly summary: a dated write-up, clickable key-figure tiles (each one opens the page that details it) and three shortcuts — View full report, Activity timeline, Active alerts.
  • GEO optimization score: a mark out of 100 and a letter from A to F, broken down by category (AI visibility, share of voice, Google presence, organic traffic, keyword coverage). Every weak category shows the button that takes you to the matching page.
  • Priority action plan: actions sorted by priority, each with its category, its impact and the effort involved, then the concrete steps to take.
  • Detected opportunities: gains spotted in your own data, each with its Action: line.
  • Content suggestions: format and priority for each topic, with the Create this content (PivotSEO), NeuronWriter (when enabled on the project) and Keyword research buttons.
  • Competitive analysis: for each competitor, their mentions against yours, the engines they show up on, their sentiment, the Google positions you are fighting over, and counter-actions.
  • GEO-optimized FAQs: questions written to be picked up by AI engines, with a Copy the full <script> block button that outputs ready-to-paste FAQPage markup.

Marking a recommendation as done

Every recommendation carries two buttons. That is what separates this page from a list of tips: it keeps track of the work.

  • Completed: the recommendation leaves the list.
  • Not relevant: it leaves the list too, but without counting as work done.
  • The Show completed / dismissed items checkbox at the top right brings them back; a Reopen button undoes the decision.
  • Marking something Completed creates a dated event on the Impact proof page; reopening it removes that event.
Tip :This is the only place in the app where a ticked box automatically becomes a measurement marker. See the Impact proof article for what PivotSEO compares afterwards.

The buttons take you to the right page

Each recommended step is wired to the screen that lets you carry it out, with the project — and, where it matters, the keyword or the competitor — already loaded: schema checking, page audit, content brief, sources and citations, rank tracking, simulator, alerts or gap analysis. You never have to go hunting for the page yourself.

Cross-cutting recommendations

On top of the base engine, the server adds actions drawn from the caches of other pages — with no external call. They therefore only appear once the matching data has been collected somewhere in the project.

  • Clicks to defend when Google answers with an AI Overview on queries you rank for.
  • Cannibalizations to resolve as a pillar-and-spokes cluster, and queries waiting in the content queue.
  • Reddit threads in your market worth joining — Reddit is heavily cited by ChatGPT and Perplexity.
  • AI crawlers blocked in robots.txt, or content invisible without JavaScript.
  • No Wikidata entity, no YouTube presence, and visits already coming from AI engines that deserve follow-up.

If the page stays empty

Everything comes from the project's own data: without at least one completed scan there is nothing to recommend. A brand-new project, or one whose scan failed, shows a blank page rather than an error message.

Warning :The more sources you connect (Search Console, Analytics 4, rankings, mentions), the sharper the recommendations. A project with no Google connection only produces generic advice.